Event: More Local. Lower Cost. Bigger Revenue. 
Hosted by: Tracy Johnson
Event date: Thursday, May 22^nd 1pm EST

The Power of Local Content
Webinar Replay
 

Webinar Overview:

This one's for your management team. You know, the folks who are looking for a brand advantage by connecting with your Local Community, but they have No Budget and everything has to pass through the "How Can I Monetize That?" filter? Yeah, for them. 
 

I'll show you how to do it. Seriously. It's a step-by-step playbook to unlock new advertiser and sponsor money while building your local presence.  

 

You'll come out of this 30-minute workshop with a working plan and actionable ideas that will drive engagement, build your brand, and generate new revenue...without driving you crazy.

 

Everyone on your team should come to this free workshop, especially your management team. But get Programmers, Managers, Personalities, and the Digital and News Teams together, too. 

 

Event: The Secret Sauce…How to Finally Unlock New Ad Revenue from Food Franchises.
Hosted by: Scott Murray (Owner/President, Big Deals Media, Inc) & Tracy Johnson (COO, Radio Content Pro)
Event date: Thursday, April 17^th, 2025
Webinar Replay


 

Webinar Overview: Most radio stations are leaving money on the table by overlooking one of the most consistent, local, and hungry advertisers out there: food franchises. In this eye-opening webinar, we’ll reveal an action-able strategy to attract and close deals with national and regional food brands in your market—in ways your competition isn’t even thinking about. If you’re ready to tap into a sizzling new revenue stream, don’t miss this session!
 

Event: Leveraging Digital Tools for More Revenue & Engagement
Hosted by: Jackie Parks & Tracy Johnson
Event date: March 27^th, 2025
Webinar Replay

Webinar Resources:
Envisionwise
StudioTexter
 

Webinar Overview: In today's fast-paced digital landscape, leveraging the right tools can unlock a world of possibilities for businesses. From streamlining communication and automating tasks to enhancing customer engagement, digital tools empower organizations to work smarter, not harder. This webinar will explore key strategies to maximize your digital presence, including website engagement ideas, utilizing ads effectively, engaging audiences through texting, and understanding the differences between custom and default Alexa skills. Additionally, we'll discuss innovative digital revenue opportunities and AI resources to improve workflow efficiency. Join us to discover how these tools can elevate your business!
 

Event: Video is the New Audio
Hosted by: Tom Dobrez, Gabe Edney, & Tracy Johnson
Event date: February 20^th, 2025

Webinar Resources:
Cool Radio Streaming

Webinar Overview: Is Video the New Audio? is scheduled for tomorrow, Feb. 20, at 1pm ET / 10am PT. The 45-minute session, hosted by Tom Dobrez, President of Cool Radio Streaming and Gabe Edney of Paragon TV. Attendees will learn how to unlock hidden revenue from hyper-local video streaming; how to add content to compliment on-air product; and how quickly and inexpensively you can launch a video streaming business. A Q&A session will also be available.
 

Event: Setting up 2025 for Digital Success
Hosts: Elizabeth Bernberg (Sr. Director of Business Development) and Ben Bouslog (Vice President of Business Development)
Event Date: December 11^th, 2024

Webinar Resources:
Who is AdCellerant
Webinar PDF
AdCellerant.com

Webinar Overview: This Lunch and Learn, hosted by our new partners from AdCellerant, will be about setting 2025 up for digital success! This session will explore how to leverage advanced support tools, including AI, to streamline operations and maximize sales efficiency. In addition, we will discuss effective pipeline development strategies and sales enablement tactics that empower your team to secure and retain high-value clients. We’ll also discuss dive into practices for campaign retention and transparent reporting, ensuring long-term client satisfaction and trust. Join us to equip your station with the digital tools and insights needed to drive sustainable growth in the coming year.
 

Event: How To Use AI On Your Station
Hosted by: Tracy Johnson
Event date: October 24^th, 2024

Webinar Resources:
RadioContentPro.com
InsidersRadioNetwork.com

Webinar Overview: AI is here to stay, but have you discovered how to use it for your radio station? Tracy Johnson will show you how to leverage the power of AI to increase ratings, improve your operations, and even generate new revenue. Join us for this free Lunch and Learn Workshop. You’ll get fresh perspectives, ideas, and prompts to use immediately on your stations.